[et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.19.1″ _module_preset=”default” bottom_divider_style=”curve2″ bottom_divider_color=”#ffffff” bottom_divider_height=”232px” bottom_divider_repeat=”1x” locked=”off” global_colors_info=”{}”][et_pb_fullwidth_header title=”Formacions” text_orientation=”center” header_fullscreen=”on” header_scroll_down=”on” scroll_down_icon=”%%8%%” scroll_down_icon_color=”#f19904″ scroll_down_icon_size=”33px” _builder_version=”4.23.1″ _module_preset=”default” title_font=”Roboto|700||on|||||” title_text_align=”center” title_font_size=”53px” content_font=”Roboto|500|||||||” content_text_align=”center” content_font_size=”14px” background_image=”https:\/\/ubr.cat\/2\/wp-content\/uploads\/2023\/11\/pexels-pixabay-289737-1.jpg” text_shadow_style=”preset1″ global_colors_info=”{}”]<\/p>\n
UBR<\/span><\/p>\n [\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.24.3″ _module_preset=”default” custom_padding=”21px||10px|||” hover_enabled=”0″ locked=”off” collapsed=”on” global_colors_info=”{}” sticky_enabled=”0″][et_pb_row _builder_version=”4.24.3″ _module_preset=”default” theme_builder_area=”post_content”][et_pb_column _builder_version=”4.24.3″ _module_preset=”default” type=”4_4″ theme_builder_area=”post_content”][et_pb_button button_text=”Anar a la plataforma de formaci\u00f3” _builder_version=”4.24.3″ _module_preset=”default” theme_builder_area=”post_content” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”#E09900″ button_bg_enable_color=”on” button_border_width=”0px” button_border_radius=”21px” button_url=”https:\/\/formacionsubr.com\/moodle\/” url_new_window=”on” hover_enabled=”0″ sticky_enabled=”0″ button_alignment=”center”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”on|on|on” admin_label=”dona” _builder_version=”4.23.1″ _module_preset=”default” text_font=”Roboto||||||||” text_font_size=”16px” header_2_font=”Roboto|700||on|||||” header_2_text_color=”#f2991b” header_2_line_height=”2em” text_orientation=”center” width=”80%” width_tablet=”80%” width_phone=”100%” width_last_edited=”on|desktop” max_width=”80%” max_width_tablet=”80%” max_width_phone=”100%” max_width_last_edited=”on|phone” module_alignment=”center” custom_margin=”0.8%||||false|false” header_2_font_size_tablet=”20px” header_2_font_size_phone=”15px” header_2_font_size_last_edited=”on|phone” disabled=”on” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_accordion open_toggle_text_color=”#636363″ closed_toggle_text_color=”#E09900″ icon_color=”#E09900″ _builder_version=”4.23.1″ _module_preset=”default” toggle_text_color=”#E09900″ toggle_font=”|||on|||||” text_orientation=”center” global_colors_info=”{}”][et_pb_accordion_item title=”ACCIONS FORMATIVES QUE INTEGREN EL PLA DE FORMACI\u00d3” open=”on” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n M\u00f2dul 1: Introducci\u00f3 al m\u00e0rqueting digital [\/et_pb_accordion_item][et_pb_accordion_item title=”COMMUNITY MANAGER, GESTI\u00d3 DE XARXES SOCIALS” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]M\u00f2dul 1: Introducci\u00f3 a la gesti\u00f3 de xarxes socials M\u00f2dul 1: \u00bfQu\u00e8 es l\u2019estr\u00e8s. causes de l\u2019estr\u00e8s. La corba del estr\u00e8s. [\/et_pb_accordion_item][et_pb_accordion_item title=”COMER\u00c7 DE QUALITAT AMB MENTALITAT SALUDABLE” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]M\u00f2dul 1. Que \u00e9s Lego Serious Play (lsp) i com ens ajudar\u00e0? M\u00f2dul 1. Que \u00e9s Lego\uf0d2 Serious Play\uf0d2 (lsp) i com ens ajudar\u00e0?<\/p>\n M\u00f2dul 2. m\u00f3n bani M\u00f2dul 7. taller reflexiu post-intervencio\u0301 amb lsp:<\/p>\n – – – –<\/p>\n identitat compartida [\/et_pb_accordion_item][et_pb_accordion_item title=”COMPTABILITAT PR\u00c0CTICA PER A PIMES I AUT\u00d2NOMS” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]M\u00f2dul 1: Introducci\u00f3 a la comptabilitat UBRCOM ELABORAR UN PLA DE M\u00c0RQUETING DIGITAL COMMUNITY MANAGER, GESTI\u00d3 DE XARXES SOCIALS POSICIONAMENT WEB PAID\u00a0MEDIA\u00a0(SOCIAL\u00a0ADS\u00a0I GOOGLE ADS) MARKETPLACE\u00a0– VENDA\u00a0ONLINE GESTI\u00d3 COMERCIAL, ATENCI\u00d3 AL P\u00daBLIC I GESTI\u00d3 DE CLIENTS ESCAPARATISME COMPTABILITAT PR\u00c0CTICA PER A PIMES I AUT\u00d2NOMS INTEL\u00b7LIG\u00c8NCIA DE MEN\u00da PER A RESTAURANTS EINES DE M\u00c0RQUETING I DISSENY GESTI\u00d3 DE L’ESTR\u00c9S. T\u00c8CNIQUES EFECTIVES PER MILLORAR […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"dipi_cpt_category":[],"class_list":["post-1066","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/ubr.cat\/2\/wp-json\/wp\/v2\/pages\/1066","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ubr.cat\/2\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ubr.cat\/2\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ubr.cat\/2\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/ubr.cat\/2\/wp-json\/wp\/v2\/comments?post=1066"}],"version-history":[{"count":12,"href":"https:\/\/ubr.cat\/2\/wp-json\/wp\/v2\/pages\/1066\/revisions"}],"predecessor-version":[{"id":1123,"href":"https:\/\/ubr.cat\/2\/wp-json\/wp\/v2\/pages\/1066\/revisions\/1123"}],"wp:attachment":[{"href":"https:\/\/ubr.cat\/2\/wp-json\/wp\/v2\/media?parent=1066"}],"wp:term":[{"taxonomy":"dipi_cpt_category","embeddable":true,"href":"https:\/\/ubr.cat\/2\/wp-json\/wp\/v2\/dipi_cpt_category?post=1066"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}COM ELABORAR UN PLA DE M\u00c0RQUETING DIGITAL<\/h2>\n
COMMUNITY MANAGER, GESTI\u00d3 DE XARXES SOCIALS<\/h2>\n
POSICIONAMENT WEB<\/h2>\n
PAID\u00a0MEDIA\u00a0(SOCIAL\u00a0ADS\u00a0I GOOGLE ADS)<\/h2>\n
MARKETPLACE\u00a0– VENDA\u00a0ONLINE<\/h2>\n
GESTI\u00d3 COMERCIAL, ATENCI\u00d3 AL P\u00daBLIC I GESTI\u00d3 DE CLIENTS<\/h2>\n
ESCAPARATISME<\/h2>\n
COMPTABILITAT PR\u00c0CTICA PER A PIMES I AUT\u00d2NOMS<\/h2>\n
INTEL\u00b7LIG\u00c8NCIA DE MEN\u00da PER A RESTAURANTS<\/h2>\n
EINES DE M\u00c0RQUETING I DISSENY<\/h2>\n
GESTI\u00d3 DE L’ESTR\u00c9S. T\u00c8CNIQUES EFECTIVES PER MILLORAR LA QUALITAT DE VIDA PERSONAL I LABORAL<\/h2>\n
COMER\u00c7 DE QUALITAT AMB MENTALITAT\u00a0SALUDABLE<\/h2>\n
LIDERATGE SALUDABLE\u00a0I DE QUALITAT<\/h2>\n
ATENCI\u00d3 AL CLIENT EN PROC\u00c9S COMERCIAL<\/h2>\n
BRANDING: GESTI\u00d3 I DESPLEGAMENT D’UNA MARCA<\/span><\/h2>\n
M\u00f2dul 2: An\u00e0lisi de mercat i p\u00fablic objectiu
M\u00f2dul 3: Estrat\u00e8gia de m\u00e0rqueting digital
M\u00f2dul 4: Mesurament i avaluaci\u00f3 de resultats
M\u00f2dul 5: Sostenibilitat i economia verda
60 HORES<\/p>\n
\nM\u00f2dul 2: Creaci\u00f3 de contingut per xarxes socials
\nM\u00f2dul 3: Estrat\u00e8gies de m\u00e0rqueting a xarxes socials
\nM\u00f2dul 4: Mesura de l’impacte i efic\u00e0cia a xarxes socials
\nM\u00f2dul 5: Sostenibilitat i economia verda
\n60 HORES[\/et_pb_accordion_item][et_pb_accordion_item title=”POSICIONAMENT WEB” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]M\u00f2dul 1: Introducci\u00f3 al posicionament web
\nM\u00f2dul 2: SEO
\nM\u00f2dul 3: SEM
\nM\u00f2dul 4: Sostenibilitat i economia verda
\n60 HORES[\/et_pb_accordion_item][et_pb_accordion_item title=”PAID MEDIA (SOCIAL ADS I GOOGLE ADS)” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]M\u00f2dul 1: Introducci\u00f3 a la publicitat en l\u00ednea
\nM\u00f2dul 2: Planificaci\u00f3 i estructuraci\u00f3 de campanyes publicit\u00e0ries a Google Ads
\nM\u00f2dul 3: Planificaci\u00f3 i estructuraci\u00f3 de campanyes publicit\u00e0ries a Social Ads
\nM\u00f2dul 4: Mesura i an\u00e0lisi de resultats en Paid Media
\nM\u00f2dul 5: Pr\u00e0ctiques i casos reals
\nM\u00f2dul 6: Sostenibilitat i economia verda en la publicitat en l\u00ednea
\n50 HORES[\/et_pb_accordion_item][et_pb_accordion_item title=”MARKETPLACE – VENDA ONLINE” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]M\u00f2dul 1: Introducci\u00f3 al Marketplace i venda online
\nM\u00f2dul 2: Estrat\u00e8gies efectives de venda online
\nM\u00f2dul 3: Eines per a l’optimitzaci\u00f3 de la venda online
\nM\u00f2dul 4: Fotografia de producte en un Marketplace
\nM\u00f2dul 5: MarketPlace de la UBR (3h)
\nM\u00f2dul 6: Sostenibilitat i economia verda en el comer\u00e7 electr\u00f2nic
\n60 HORES[\/et_pb_accordion_item][et_pb_accordion_item title=”GESTI\u00d3 COMERCIAL, ATENCI\u00d3 AL P\u00daBLIC I GESTI\u00d3 DE CLIENTS” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]M\u00f2dul 1: GESTI\u00d3 COMERCIAL
\nM\u00f2dul 2: ATENCI\u00d3 AL P\u00daBLIC
\nM\u00f2dul 3: GESTI\u00d3 DE CLIENTS
\nM\u00f2dul 4: Sostenibilitat i economia verda
\n60 HORES[\/et_pb_accordion_item][et_pb_accordion_item title=”ESCAPARATISME” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]M\u00f2dul 1: Conceptes b\u00e0sics en escaparatisme
\nM\u00f2dul 2: T\u00e8cniques d’escaparatisme
\nM\u00f2dul 3: Sostenibilitat i economia verda en l’escaparatisme
\n30 HORES[\/et_pb_accordion_item][et_pb_accordion_item title=”GESTI\u00d3 DE L\u2019ESTR\u00c8S. T\u00c8CNIQUES EFECTIVES PER MILLORAR LA QUALITAT DE VIDA PERSONAL I LABORAL.” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
M\u00f2dul 2: Test de diagnostic\u00a0
M\u00f2dul 3: Com afecta l\u2019estr\u00e8s al cervell. conseq\u00fc\u00e8ncies.\u00a0
M\u00f2dul 4:Errors de les persones estressades\u00a0
M\u00f2dul 5: Beneficis de controlar l\u2019estr\u00e8s.\u00a0
M\u00f2dul 6: Gesti\u00f3 emocional.\u00a0
M\u00f2dul 7: Pla de seguiment\u00a0
30 HORES<\/p>\n
\nM\u00f2dul 2. m\u00f3n bani
\nM\u00f2dul 3. power skills
\nM\u00f2dul 4. models d\u2019aprenentatge, personalitats i eneagrama
\nM\u00f2dul 5. taller lsp
\nM\u00f2dul 6. taller reflexiu post-intervenci\u00f3 amb lsp
\nM\u00f2dul 7: Sostenibilitat i economia verda
\n30 HORES[\/et_pb_accordion_item][et_pb_accordion_item title=”LIDERATGE SALUDABLE I DE QUALITAT” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
M\u00f2dul 3. power skills
M\u00f2dul 4. models de lideratge
M\u00f2dul 5. taller lsp
M\u00f2dul 6. entrevista personal posterior amb cada li\u0301der per resoldre dubtes<\/p>\n
agents
connexions i construcci\u00f3 de sistema
joc dels emergents i presa de decisions
i extracci\u00f3 dels principis guia simples. (aquest taller est\u00e0 personalitzat per a l\u2019associaci\u00f3 de botiguers de reus amb \u00fas de metodologia lsp, amb aval internacional. es basa en el coneixement que tenen les nostres mans per facilitar la reflexi\u00f3, la comunicaci\u00f3 i la resoluci\u00f3 de problemes, amb participaci\u00f3 100\/100). (model presencial \u2013 14h; 4 dies de 3,5h, 1 setmana despr\u00e9s del punt 1)
entrevista personal posterior amb cada l\u00edder per resoldre dubtes
taller reflexiu post-intervenci\u00f3 amb lsp: (4 hores)<\/p>\n
\nM\u00f2dul 2: Fiscalitat per a pimes i aut\u00f2noms
\nM\u00f2dul 3: Programa de comptabilitat i fiscalitat per a pimes i aut\u00f2noms
\nM\u00f2dul 4: Sostenibilitat i economia verda
\n60 HORES[\/et_pb_accordion_item][et_pb_accordion_item title=”INTEL\u00b7LIG\u00c8NCIA DE MEN\u00da PER A RESTAURANTS” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]M\u00f2dul 1: Bases de l’alimentaci\u00f3 saludable i sostenible
\nM\u00f2dul 2: Gesti\u00f3 de l’oferta culin\u00e0ria
\nM\u00f2dul 3: Preus de venda per a men\u00fas saludables i sostenibles
\nM\u00f2dul 4: Sostenibilitat i economia verda
\n30 HORES[\/et_pb_accordion_item][et_pb_accordion_item title=”BRANDING: GESTI\u00d3 I DESPLEGAMENT D\u2019UNA MARCA” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]1. Introducci\u00f3 al branding
\n2. Investigaci\u00f3 de mercats i an\u00e0lisi de la compet\u00e8ncia
\n3. Creaci\u00f3 de la marca
\n4. Estrat\u00e8gia de branding i planificaci\u00f3
\n5. Comunicaci\u00f3 de la marca
\n6. Desplegament de la marca
\n60 HORES[\/et_pb_accordion_item][et_pb_accordion_item title=”Atenci\u00f3 al client en proc\u00e9s comercial” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]M\u00d2DUL 1: FUNDAMENTS DE L’ATENCI\u00d3 AL CLIENT
\nM\u00d2DUL 2: FASES DEL PROC\u00c9S COMERCIAL
\nM\u00d2DUL 3: T\u00c8CNIQUES DE VENDA
\nM\u00d2DUL 4: ATENCI\u00d3 AL CLIENT EN EL POSTVENDA
\nM\u00d2DUL 5: ECONOMIA VERDA I SOSTENIBILITAT
\n50 HORES[\/et_pb_accordion_item][et_pb_accordion_item title=”Eines de m\u00e0rqueting i disseny” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]M\u00f2dul 1: Introducci\u00f3 al marketing online
\nM\u00f2dul 2: Disseny web i usabilitat
\nM\u00f2dul 3: SEO i posicionament web
\nM\u00f2dul 4: Publicitat en l\u00ednia
\nM\u00f2dul 5: Xarxes socials i m\u00e0rqueting en xarxes
\nM\u00f2dul 6: Eines de disseny gr\u00e0fic per al comer\u00e7 en l\u00ednia
\nM\u00f2dul 7: El medi ambient i el marketing
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